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This site had the following in the web site, "We Bring the Boutique to You." Our analyzers noticed that the web page stated " The chameleon is an ancient lizard with a highly developed ability to change its colors." The Website also stated " At CallMeLeon, we love the concept of changing your mood. CallMeLeon offers fun and unusual jewelry along with stylish accessories. We support unique designers so we can bring you the most current and creative trends. We strive to offer a full selection to keep everything interesting. And best of all WE WILL BRING THE BOUTIQUE TO YOU! For special vendor events as well." The website's header had CallMeLeon as the most important keyword. It was followed by accessories, jewelry, and earrings which isn't as ranked as highly as CallMeLeon. The next words the site uses is scarves. necklaces was also included and could not be understood by search crawlers.